Consumers Purchasing From At Least 3 Cannabis Product Categories

Cannabis consumers are most likely to purchase from at least 3 different cannabis categories, according to the Spring 2018 Cannabis Consumer Buying and Use Habits study. The most commonly purchased are Flower, Edible and Pre-Rolls. Of all respondents who used cannabis in the last 12 months, 33% purchased just one […]

Thinking 4/20 is Meh? Think Again — It’s Massive

Marijuana’s big holiday, 4/20, is a huge day for cannabis sales. In fact, it’s the biggest one-day event of the year for the industry — last year between Colorado, Washington, Oregon and California 4/20, which fell on a Thursday, led to $36.3 million in sales according to cannabis market research […]

California Sales Ignite in February, As Vapes, Edibles Keep on Burning

During just the first two months of recreational cannabis in California, sales for all types of cannabis products in the state expanded rapidly, a development probably connected in part to more dispensaries receiving sales licenses. But increased consumer demand, too, plays a role. To wit: January sales reached $143.80 million, […]

Med to Rec Reveals Fresh California Trends

How do Californians prefer to consumer their favorite plant? Prior to recreational legalization, we fully understood where those with medical licenses spent their money. Would full legalization change things? It did. So far, the shifts in consumer preferences between those with medical cards (all sales prior to 2018) and consumers […]

Blue Dream Reigns Again in 2017, and So Does Sativa

Cannabis strains fought across 2017 for consumer affection, and people inhaling deeply over aromatic jars and examining buds under big magnifing glasses in dispensaries across Colorado, Oregon and Washington chose their faves with their wallets. And as it has been for several years, cannabis lovers in Colorado crowned Blue Dream […]

Concentrated on Concentrates

Of The Big Three in cannabis — flower, concentrates and edibles — growth in Colorado, Washington and Oregon has been strong ever since recreational marijuana was made legal. But one of the categories, concentrates, tends to win the growth category every year, according to data from cannabis market research firm […]

Coloradans With MMJ Cards Score Bargains

It arrives in pre-rolled joints and by the ounce in plastic containers. It is turned into oil and gets smoked, or is used to saturate gummy bears and brownies. Teas contain it. Salves include it as an ingredient. Pills? It finds its way into capsules, tablets and softgels. Nearly everything […]